YARBOROUGH APPLEGATE
INDUSTRY
Catastrophic Injury Law
BASED IN
Charleston, SC
CATEGORY
Social Media, Paid Ads
BRIEF
Yarborough Applegate’s attorneys are trusted advocates for victims of catastrophic injuries, achieving groundbreaking verdicts and settlements in complex cases across South Carolina and beyond.
WHAT WE DID
Contracted in Dec 2022, we led a re-introduction campaign post-website launch and expanded our scope to include quarterly content shoots, LinkedIn optimization for attorneys, and paid social campaigns.
Our strategy balances showcasing results with highlighting impact, community stewardship, and personal connections with clients and co-counsel.
RESULT
In addition to boosting following and engagement across channels, our work together has Yarborough Applegate cutting the social media noise—resulting in inquiries from peers and clients who are impressed by their standout social presence.
Internally, we’ve built trust and increased attorney buy-in, leading to richer case coverage and stronger personal branding within the firm.